South Indian movie actor Yasho Sagar, who played the lead role in the Telugu film
Ullasanga Utsahanga, was killed in a road accident in Karnataka in the early hours of Wednesday.
The accident took place on the highway in Tummukur district, near Bukkapatnam, at about 4pm.
Yasho Sagar and his friends - Viswanath Reddy, Lokesh - were driving in a Maruti Swift from Mumbai to Bangalore. Viswanath Reddy was driving the vehicle, Yasho Sagar was sitting next to him, and Lokesh was sitting behind.
Reports say there was no other vehicle involved in the mishap. It is believed that the driver lost control of the car and then hit a bridge. Television visuals of the scene of the accident show the car as having been severaly damaged in the front.
Yasho Sagar and Viswanath Reddy are believed to have died on the spot. Their bodies were taken to a mortuary in a government hospital nearby. Lokesh has been severely injured.
Yasho Sagar, a film producer's son, hailed from Bangalore. Ullasanga Utsahanga was his debut movie.